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VALUES. 
VISIONS. PEOPLE.

ABOUT US

Philosophy

Reliable healthcare doesn't happen by chance.

The supply of medicines, medical devices and healthcare products depends on a complex and carefully coordinated network. At B2B Medical, we see our role as far more than simply supplying products. We are a proactive partner, committed to helping strengthen healthcare provision and improve access to the medicines and medical devices patients depend on.

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As an experienced parallel importer of EU medicines and medical devices, we understand the markets, the people and the supply chains that ensure proven products reach the people who need them most. Our Europe-wide sourcing network and long-standing partnerships with suppliers and customers enable us to source products across the European Economic Area.

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What drives us? The wellbeing of the patients at the end of every supply chain. That's why we act with care, think ahead and look for solutions – even when the answer isn't immediately obvious.

Our wholesale partners, pharmacies and suppliers know us as a trusted partner who values open, collaborative relationships. We take the time to listen, understand individual requirements and do everything we can to meet them with dependable, quality-assured solutions.

Values that guide us:

Customer satisfaction

Quality

Appreciation

Reliability

Consistency

Solution orientation

We honour our commitments, our supply chains run smoothly — and if something goes wrong, we address it openly. For us, reliability isn’t just a promise on paper, but the way we work every day.

Behind every project is a person with genuine needs. We listen before we act — and structure our collaboration in such a way that every partner feels genuinely understood.

Where others see a bottleneck, we look for a solution. With entrepreneurial courage and a sharp eye for market movements, we turn possibilities into tangible results — for us and for our partners.

The healthcare system is evolving — and so are we. We scrutinise our processes, take feedback seriously and remain open to finding better ways of doing things. This openness makes us a partner that grows alongside our clients.

Conscientious

Every product that leaves our facility has been carefully checked. Every decision is well-founded, every process well-considered. Because at the end of our supply chain is a patient — and we never forget that.

Our Team

140 people. One shared purpose.

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Behind B2B Medical is a team of more than 140 people united by a common purpose: putting people at the heart of everything we do.  Whether in sourcing, logistics or customer service, everyone in our business understands that every supply chain ends with a patient relying on the right product at the right time.

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That understanding shapes the way we work – and the way we work together.

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Our founder, Frank Widmann, established B2B Medical not simply as a trading company, but as a team of dedicated professionals committed to making a meaningful contribution to healthcare. His values continue to shape our culture and are reflected throughout every part of the business.

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What brings us together isn't a list of corporate values on paper – it's the way we work together every day. We listen. We support one another. We share a keen eye for detail, recognising that it's often the smallest things that make the biggest difference.

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When you choose B2B Medical, you gain more than a supplier. You gain a committed partner that understands your business, thinks proactively and works tirelessly to find solutions – even when the challenge is complex.

Fair collaboration, powerful processes and comprehensive know-how in the procurement, logistics and order processing of medicinal products and medical devices guarantee you:

High delivery reliability

Personal service

High productivity

Efficient order processing

Fast delivery within 24 hours

Transparent complaints management

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QUALITY. SAFETY. RELIABILITY.

Safety and Quality

Quality isn't simply a requirement. It's part of who we are.

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Medicines and medical devices are highly sensitive products. They reach people at some of the most vulnerable moments in their lives and demand quality standards that extend far beyond a fully documented supply chain. That's why our commitment to quality doesn't begin with the final inspection – it starts with the very first decision. Which products do we include in our portfolio? Which suppliers do we choose to work with? How do we ensure that every product leaving our warehouse meets the highest quality standards?

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Expertise that makes the difference

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Our Quality team brings together extensive expertise across the healthcare sector. Working with meticulous attention to detail, they ensure that every stage of our operations complies fully with all applicable legal and regulatory requirements.

Our commitment to quality

Every product we supply meets the highest regulatory standards:

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  • All EU medicines comply with the German Medicines Act and hold either a national marketing authorisation or EU notification

  • All EU medical devices comply with the requirements of the European Medical Devices Regulation (MDR) and carry the CE mark.

  • We hold a Manufacturing Authorisation under Sections 13(1) and 72 of the German Medicines Act (AMG), as well as a Wholesale Distribution Authorisation under Section 52a AMG

  • Our Quality Management System is certified to ISO 13485

  • Our processes are continuously monitored and regularly inspected by the competent authorities for compliance with GMP and GDP requirements

  • Suppliers we know and trust

Our Europe-wide supplier network has been built over many years through personal relationships and rigorous supplier qualification. We don't work with anonymous trading partners. We work with people we know and trust. Every supplier undergoes a comprehensive qualification process – not as a box-ticking exercise, but as the foundation of the quality, reliability and trust our customers expect from us..

Certificates

Trust is built on evidence.

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Quality and safety aren't simply promises – they're reflected in everything we do. Our certifications aren't merely credentials on display; they're tangible proof of the standards we uphold every day.

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We're happy to provide copies of all our certificates on request. We believe transparency builds confidence, and that your trust should always be supported by clear, documented evidence.

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SOCIETY.
COMMITMENT.
SUSTAINABILITY.

Social Responsibility and Sustainability

Working in healthcare means understanding first-hand how closely wellbeing depends on reliable access to care. As a family-owned business with more than 17 years' experience in the healthcare sector, we believe our responsibility extends well beyond our day-to-day business.

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Treating people, society and the environment with respect isn't simply something we talk about – it's part of the way we work. Our dedicated Employee Support Fund provides financial assistance to colleagues facing difficult personal circumstances, because caring for people begins within our own organisation.

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We also recognise that parallel importing involves transporting products across Europe. Rather than ignoring that reality, we take responsibility by supporting climate initiatives and social projects that make a meaningful difference where help is needed most.

B2B Medical proudly supports:

  • Plant-my-Tree – supporting reforestation projects across Germany through tree sponsorship

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  • Klasse 2000® – promoting health education and prevention in primary schools

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  • Hercher Familienstiftung – helping combat child poverty in Germany

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  • Rotary Clubs – providing regular humanitarian aid deliveries to crisis regions

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  • Lilith e. V. – counselling and support for women affected by drug use

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  • B2B Medical Employee Support Fund – providing assistance to employees experiencing hardship

Insights

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